1. Introduction
This Privacy Policy (“Policy”) explains how Hydration Australia Global (“Hydration Australia”), a registered trading name of Accumax Global Pty Ltd, collects, uses, and protects any personal information you provide or that is collected when you use this website.
Hydration Australia is committed to protecting your privacy. If we ask you to provide certain information by which you can be identified, you can be assured that it will only be used in accordance with this Policy and in compliance with the Privacy Act 1988 (Cth) (“Privacy Act”) and the Australian Privacy Principles (APPs).
By using this website, you acknowledge and agree to the terms outlined in this Policy. If you do not agree with any of these terms, please do not use this website.
2. Changes to This Privacy Policy
This Policy is effective from October 2025 and may be updated periodically. Hydration Australia reserves the right to amend or update this Policy at any time, and changes will take effect immediately upon being posted on this website.
If material changes are made, Hydration Australia will notify users by email (if provided) or by placing a notice on this website. Your continued use of the website after such updates constitutes your acceptance of the revised Policy.
3. Personal Information
Definition
Under the Privacy Act, “personal information” means information or an opinion about an identified individual, or an individual who is reasonably identifiable, whether true or not, and whether recorded in a material form or not.
If the information does not disclose your identity or cannot reasonably identify you, it will generally not be considered personal information and will not be subject to this Policy.
Information We May Collect
The type of personal information we collect depends on how you interact with our website. It may include:
First and last name
Email address
Phone number
Company name (if applicable)
Billing or delivery address
State, postcode, and city
Other details relevant to your enquiry or transaction
How We Collect Information
Hydration Australia may collect personal information when you:
Purchase or enquire about our products or services
Complete forms or request support through our website
Subscribe to newsletters, marketing communications, or promotions
Interact with our online tools or marketing campaigns
4. Log Data and Cookies
When you visit our website, your browser automatically sends information known as log data. This may include your IP address, browser type, version, the pages you visit, and the time and date of your visit. We may also use third-party analytics tools such as Google Analytics to collect, monitor, and analyse website activity.
Cookies are small data files placed on your device to help us analyse web traffic and enhance user experience. Cookies allow our website to respond to you as an individual and tailor content based on your preferences.
You can choose to accept or decline cookies through your browser settings. However, declining cookies may limit your ability to use some website features.
5. Use of Your Information
Hydration Australia may use the information we collect for the following purposes:
To process and fulfill product orders or service requests
To provide customer support and respond to enquiries
To manage payments and transactions
To send marketing communications, promotions, and updates (where you have consented)
To improve our website, services, and customer experience
To comply with legal obligations
6. Third Party Services
Hydration Australia may share your information with trusted third parties under the following circumstances:
With service providers performing tasks on our behalf (e.g., website hosting, marketing platforms, freight and logistics partners)
When required by law, such as in response to legal requests or compliance obligations
When necessary to protect the rights, safety, or property of Hydration Australia, our affiliates, customers, or others
In connection with business transfers, such as mergers, acquisitions, or restructuring
Hydration Australia does not store or process credit card details directly. All online payments are securely handled through third-party payment gateways such as PayPal, in compliance with the Payment Card Industry Data Security Standard (PCI DSS).
Please note that some third-party providers may operate in jurisdictions outside Australia, and your information may be subject to different privacy laws in those regions. We take reasonable steps to ensure that such providers comply with privacy standards consistent with Australian law.
Once you leave our website via an external link, you are no longer governed by this Policy and should refer to the privacy policy of the third-party site.
7. Security
Hydration Australia takes all reasonable steps to protect your personal information from misuse, interference, loss, and unauthorised access or disclosure.
We use secure servers, encryption, and access controls to safeguard your data. However, no online transmission or storage system can be guaranteed 100% secure, and we cannot warrant absolute security of your information.
8. Intellectual Property
Unless otherwise stated, all intellectual property rights on this website—including content, images, and design—are owned by Hydration Australia / Accumax Global Pty Ltd or its licensors. You may view or download material for personal use only. Any reproduction, distribution, or modification without prior written permission is prohibited.
9. Limitation of Liability
To the fullest extent permitted by law, Hydration Australia, its affiliates, directors, employees, and contractors will not be liable for any indirect, incidental, special, or consequential damages arising from your use of this website or any linked services.
10. Indemnity
You agree to indemnify and hold harmless Hydration Australia, its parent company, affiliates, employees, and contractors against any loss, damage, or liability arising from your breach of this Policy or misuse of the website.
11. Severability
If any provision of this Policy is found invalid or unenforceable, the remaining provisions will continue to apply to the fullest extent permitted by law.
12. Entire Agreement
This Policy constitutes the entire understanding between you and Hydration Australia in relation to your use of this website and supersedes all prior agreements or understandings.
Contact Us
Hydration Australia ensures its website complies with Australian Consumer Law, including clear business identification, contact information, and product and refund details. If you have any questions about this Policy or how your information is handled, please contact us at:
Hydration Australia Global
(A registered trading name of Accumax Global Pty Ltd)
ABN: 57 159 018 85
Email: sales@hydrationaustralia.com.au